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I was surrounded by a world of magic growing up.
My dad was a magician. Not professionally, but completely in my eyes. I spent time at magic meetings in large rooms filled with decks of cards, red sponge balls, and people who took curiosity very seriously. I watched preparation turn into surprise and quiet practice turn into joy for others.
Magic was never about tricks. It was about intention. About paying attention. About creating a moment that made someone feel something unexpected.
At the same time, my mom was an incredible home chef. The kitchen was always active. Meals were thoughtful, generous, and meant to be shared. Food was how people gathered and how connection happened without much explanation.
Those two worlds overlapped more than I realized at the time.
With a name like Sabrina, it probably did not hurt.
Between magic, food, and a childhood that normalized creativity and play, Spice Witch was sort of waiting in the wings. I learned early that what you make matters less than how it makes people feel. Whether it is a magic trick or a meal, the goal is the same. Create joy. Share it freely. Invite people in.
That idea followed me into the kitchen and eventually into Spice Witch.
Spice Witch was never about complexity or perfection. It came from a desire to make the kitchen feel more approachable and more fun. A place where experimenting is encouraged and flavor is something you build with intention, not pressure.
The joy I saw growing up, in magic rooms and around dinner tables, is the same joy I want people to feel when they cook. Curious. Confident. A little playful.
I recently found an old photo at my mom’s house. My dad is wearing his classic tracksuit, mid magic trick. I am there too, his very serious little assistant, standing just off to the side.
Looking at it now, it feels like a quiet origin story.
Some things really were in the cards all along.
Real honey with a slow, building chili burn — bold, sticky, and built for the squeeze. The heat shows up after the sweet. A smooth, pourable honey in a squeeze bottle made for the table, not the back of the pantry.
This isn't your average chili honey. Spice Witch Hot Honey is real honey with a slow, building chili burn — bold, sticky, and built for the squeeze. The heat shows up after the sweet, so it works on everything from breakfast to a cheese board. This is a smooth, pourable hot honey sauce in a squeeze bottle, made for the table, not the back of the pantry.
Real honey, real chili, no shortcuts — and a squeeze bottle made for drizzling. Because the heat builds after the sweetness lands, it stays friendly enough for breakfast and bold enough for a cheese board.
Want a crunchy, spoonable topping instead? Try our Spicy Honey Chili Crisp.
Spice Witch makes two sweet-and-spicy products. This one is the smooth, pourable squeeze bottle. Want the crunch instead? Go to Spicy Honey Chili Crisp. Want both? See the Hot Honey Duo bundle ($35.99).
What is the difference between Hot Honey and Spicy Honey Chili Crisp?
Hot Honey is a smooth, pourable honey in a squeeze bottle that you drizzle. Spicy Honey Chili Crisp is a crunchy, spoonable jar of sticky-savory crispy bits you scoop onto food. Same sweet-heat idea, two different formats.
Is this hot honey crunchy or pourable?
It's smooth and pourable, packed in a squeeze bottle — not a crunchy crisp.
Is Hot Honey good on pizza?
Yes — drizzle it on a slice of hot pizza fresh from the oven.
How do I use hot honey?
Drizzle it on pizza, fried chicken, biscuits, waffles, and goat cheese; glaze salmon or roasted carrots; or swirl it into hot tea.
Where is it made?
Made in small batches in Asheville, North Carolina. Spice Witch is woman-owned and founder-made.